Dragonfish team up with Income Access
Earlier this month Dragonfish, who are the independent division of 888 holdings, the name behind 888 Ladies Bingo announced the integration of income access affiliate software into their bingo software platform.
Dragonfish are leaders in their field that’s for sure and they currently run the world’s leading bingo networks online, with over 70 brands to their name. Some of the top sites on the internet selected Dragonfish as their software providers and these currently include sites like Foxy Bingo, Wink Bingo, Tasty Bingo, Costa Bingo, Little Big Bingo, Mirror Bingo, the all new Red Bus Bingo and of course their own site 888 Ladies Bingo.
The name of this software product is called globalcom software and along with providing networked bingo……….bingo operators are also able to run on a standalone setting, which I have to say most of them choose to do. Being part of a network is all well and good to help get a new online bingo site hitting the net started, but unfortunately other than (different named sites and homepage looks) from one site to the next they really do not offer anything new for players.
Move over to the standalone setting however and that is a totally different bingo story, as sites like Wink Bingo for instance are able to offer players a unique online bingo experience on the net even though they run on the same bingo software platform. They do this by customising the way the bingo software works for them and by coming up with their own innovative ideas and promotions.
You will currently only find one online bingo site from Daub Ltd (owners of Wink Bingo) that runs on the Dragonfish – globalcom bingo network and that is Bingo Fabulous. All other online bingo sites from this group which include Wink Bingo, Posh Bingo, Tasty Bingo and Red Bus Bingo are on the standalone setting and they all come fully loaded with their own unique bingo punch line. Definitely the way to go in my opinion.
Speaking about the deal with Income Access, Gigi Levy, CEO of 888 Holdings Plc, said: “Dragonfish has developed an eco-system that enables third party platforms such as affiliate management, social networking and CRM tools to be integrated seamlessly. This allows our partners to not only get the best solution possible but also accelerate their speed to market and boost their marketing effectiveness. As leaders in affiliate marketing software, Income Access was an obvious choice, and we are delighted to add them to our portfolio. This complete solutions approach will help us take our business to the next level.”
