Mecca Bingo to Relaunch Bingo Clubs

Mecca Bingo are due to re-launch two of their land based bingo clubs over the next few week and we are sure Mecca Bingo fans in both Dagenham and Southend are going to be delighted with the news and brand new looking bingo clubs.

Recently Mecca Bingo also brought a bit of extra colour to the district of Essex by turning their now iconic Hollywood style bingo sign, from white to pink. Along with this they also hired a butler in the buff, which of course created lots of excitement for the ladies.

These stunts by Mecca Bingo were in aid of highlighting their F & B offer as well as bringing along the After Dark Binglets and The Shadow which are characters from the late night sessions. By the looks of things when Mecca Bingo go on a re-launch they certainly do not do things by bingo halfs.

For your information the brand new look Mecca Bingo club in Southend is due to open its doors to customers on Thursday 28th October and Mecca Bingo in Dagenham should open shortly afterwards during November.

To make things even more interesting for Mecca Bingo members they will also be bringing them the chance to win a brand new Mini Cooper car, via a free prize draw. So if you are going to be visiting one of these bingo clubs…….don’t forget to enter.

It is great to hear about bingo clubs being re-launched rather than them closing down……….as the UK bingo industry has definitely been on the decline over the past few years. As we know the bingo industry has been facing some very turbulent times from unfair VAT charges to the game of online bingo taking off in a big way.

Bingo, however does seem to be on the fight back, which has got to be great news for the UK bingo playing public. When a bingo clubs closes down it can affect our OAP’s in a very negative way because sometimes their local bingo club is their only means of escaping out of their homes for a while.

Bingo clubs provide a safe environment for them where they can meet up with their friends, have some lunch or dinner…….whilst having fun. Without bingo clubs some of them would become house bound……………so bingo really is so much more than just a game.

PLAY MECCA BINGO HERE

Mecca Bingo Raise Cash through Online Bingo

Mecca Bingo have raised even more cash for their chosen charity, Marie Curie Cancer Care, through charity bingo games they run at their online bingo site. And we are talking about £12,000 in cash being added to the charity prize fund, so their online initiative has certainly played its part.

During the month of May this year Mecca Bingo brought their online bingo players the chance to play charity games at their site, where not only would they have been able to win real cash prizes, but raise money for this great cause as they played.

The charity event at Mecca Bingo obviously proved to be a great success for them and the cash raised will go towards the £200,000 pot that they have pledged to raise for Marie Curie throughout 2010.

In celebration of this charity event held at their online bingo site, Mecca Bingo also selected one of the Marie Curie game winners to attend an all expenses paid VIP night out at their land based bingo clubs in (Oldbury) and present the cheque.

The lucky winner was Wendy Hill from Sutton Coldfield………speaking about the event, she said –

“When my other half, Jon, told me that I’d been contacted by Mecca Bingo and my name had been drawn to represent them at a charity event, I was stunned. An all expenses paid night for four at Mecca Oldbury was a girl’s dream come true – I didn’t find out about the karaoke until later, which was just the icing on the cake!”

“As we readied ourselves for an evening of bingo, outfits were selected carefully and knowing that our picture would be taken, a visit to the hairdressers was a must! After much preparation, we arrived at Mecca Oldbury – it’s very pink! We were greeted by Bingo Dave and the team and introduced to Marie Curie volunteers, Trevor and Eileen Hall, before being shown to our table, which was covered in balloons and bubbly.”

“We had pictures taken with Trevor and Eileen to mark the occasion, before sitting down to play bingo with our electronic boards. Mecca Oldbury is so big – I was amazed! The Club has the usual bingo hall as well as a lounge area which was more relaxed. The latter area is where our table was located and enabled us to have a chat whilst we were playing. Oldbury had so many slot machines, the choice was amazing!”

Even though the bingo industry has been experiencing some very turbulent times over the past few years, their charity fundraising has never wavered.

PLAY MECCA BINGO HERE

Gala Bingo and Mecca Bingo Kick Off

Bingo giants Mecca Bingo and Gala Bingo are synonymous within the bingo industry for raising funds for some very worthwhile charities indeed and they are about to (kick off) all in aid of trying to raise even more cash for charity of course!

Later on this month both Gala Bingo and Mecca Bingo employees from their respective land based bingo clubs situated in Plymouth  and Davenport will be going head to head in a five a side charity football match.

Gala Bingo aim to raise even more funds for their chosen charity (Sue Ryder Care) and Mecca Bingo aim to raise more cash for (Marie Curie Cancer Care). Both bingo operators have pledged to raise astronomical sums for their selected charities – Gala Bingo smashed through their one million pound target last year, so they upped the fundraising ante by another £500,000 and by the sounds of it they are well on target to meet this.

The friendly football action will be kicking off at 1pm and along with this all sorts of other events will be taking place on the day, including raffles a book stall, etc. etc. Both bingo clubs are hoping that the day will be well supported by their regular bingo players and everyone is welcome to turn up and join in the (bingo based) fun, with a football twist.

All monies raised during the football event will be split equally between both Mecca Bingo and Gala Bingo, which will then be added to their charity pot.

Organiser and manager of Gala Bingo Derry Cross, David Gregory-Clements, said: “It’s really gaining some momentum now and we’re all looking forward to the day. This five-a-side tournament not only allows us to generate a bit of friendly rivalry between the local bingo clubs but also to do something really positive for both of our charities. We are all hoping the day will be well supported. May the best team win!”

Mecca Devonport General Manager, Nigel Green, commented: “The team has been training hard and we are all really pleased to be taking on a rival local bingo club to raise money for both charities! It should certainly be a lot of fun on the day and we hope our customers and team members will come along to show their support and help us raise a lot of money.”

Although this is all in the name of raising cash for charity there is still going to be a certain extent of rivalry going on between the two teams, but we will just have to wait and see which team (Mecca or Gala) will be shouting (bingo) when they win.

Foxy Bingo Goes Swedish

The online bingo site of Foxy Bingo now speak a new language and we are talking about moving their bingo wares into the Swedish marketplace.

Foxy Bingo Sweden is now open for bingo business, but they are not the first bingo site to test the Swedish waters. 888.com announced a few weeks ago now that they were launching their bingo brand (888 Bingo) into Sweden, so it looks like Mr Fox is following closely in their footsteps.

It is not uncommon to find online bingo sites branching out into different gaming areas, but we have to say it is a whole new bingo ball game for them.

Dragonfish are a subsidiary of 888.com, the name behind the renowned UK site 888 Ladies Bingo and they own the rights to globalcom bingo software which many of the top UK bingo sites run on including Foxy Bingo, Wink Bingo, Posh Bingo, Red Bus Bingo and Tasty Bingo to name just a few.

Globalcom bingo software basically offers two different gaming solutions for operators……..a networked site or standalone. The networked side of dragonfish is good, but other than the sites in question have different site names and homepage make ups, they offer exactly the same thing as each other and this includes all their promotions.

The UK online bingo marketplace is pretty much overrun with globalcom software based networked sites on the net now, so for us working behind the online bingo scenes it can become somewhat frustrating when you see more of them open their bingo doors.

The standalone side of globalcom however is a completely different cattle of fish, as these sites are able to offer their very own take on the bingo scene……..which does make them very interesting online bingo sites to play at.

In our opinion globalcom bingo software is currently one of the best products on the internet, but they do lack badly in one area and that is their variations of online bingo games. At present any globalcom software based site will only bring you two variations of the bingo game to play, traditional 90 ball bingo and 75 pattern ball bingo, compare this to what virtue fusion software based sites have to offer and there really is no comparison.

PLAY FOXY BINGO HERE

ASA Ban Virgin Media Ads

Virgin Media, have recently seen three of their ads banned by the ASA (Advertising Standards Authority). This included two press ads and one TV ad, but as these were in conjunction with the World Cup 2010, we are sure Virgin Media are not going to worry too much now about the banning of these ads…….because as we know, the World Cup has long finished!

Only a handful of people complained about the Virgin Bingo Media ads, but this was enough to see them all banned, meaning that they cannot be show again in their current form. In the past just one complaint by a view has seen a TV advert banned, so it really does just take one.

In the first press advert from Virgin Media, it had the following headline – “World Cup in Amazing HD. No monthly fee”. The second press advert had this headline – “World Cup in Amazing HD”. It also showed a goal keeper catching a VM HD box and it also went on to state “No Monthly Fee”.

In the Virgin Media TV advert is showed a family sitting down watching TV, when animals burst out from their TV screen straight into their living room. The on-screen text stated “Cabled areas only. Min contract. Subject to survey, compatibility. It also stated that the usual monthly fees will apply and that there is an installation / standard set up fee of £49. The voice over said, “With Virgin Media you get amazing HD for no extra monthly fee” and on-screen text appeared that stated “AMAZING HD, NO MONTHLY FEE”.

The issues with these ads by viewers were –

1. British Sky Broadcasting Ltd (Sky) and three complainants challenged whether the claim “For a one-off set up fee of £49″ in ads (a) and (b) was misleading because new customers were required to pay a £35 installation fee.

2. Sky and one complainant challenged whether the claim “World Cup in Amazing HD. No monthly fee” in ad (a), “No monthly fee” in ad (b) and the claim “AMAZING HD, NO MONTHLY FEE ” in ad (c) were misleading because a monthly fee was required for TV subscription package.

3. Two complainants objected that ads (a), (b) and (c) were misleading because it did not make clear that existing customers may have to upgrade their TV package to take advantage of the offer.

4 . One viewer challenged whether ad (c) was misleading because it implied that all channels with a HD option within a particular TV package would be available when that was not the case.

The ASA upheld all complaints. The full adjudication can be found to view on the ASA website.

PLAY VIRGIN BINGO HERE

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